Girls Chintai wants to help customers make the right choice of chintai.
There’s a company in Tokyo called Chintai Girls. Chintai means “rental” in Japanese, so you might think Girls Chintai is an escort service, but chintai here refers to apartments, and Girls Chintai is a real estate agency.
So why “Girls?” Because…
— girls賃貸｜デート感覚で理想のお部屋探しを叶える (@GirlsRealestate) October 20, 2022
…Girls Chintai’s staff are fashionable young women, who accompany clients on their visits to the apartments they are considering renting while creating a “date atmosphere”.
▼ Riri Sakino, one of Girls Chintai’s agents
The company’s website asks:
Have you ever had this kind of problem?
● “I would like the person showing me apartments to be a beautiful woman.”
● “On my day off, I want to look for an apartment, but I also want to go on a date.”
● “I don’t know what kind of apartment women want a guy to have.”
In keeping with this third point, Girls Chintai seems to focus on smaller apartments, the size a working adult could live in alone, but also bring in a romantic partner and possibly spend the night, if and when they find one. . However, the company claims that it welcomes male and female customers.
▼ Some of Girls Chintai’s recent videos have a Halloween cosplay theme.
— girls賃貸｜デート感覚で理想のお部屋探しを叶える (@GirlsRealestate) October 25, 2022
In Japan, it is common in Japan to have a real estate agent guide you on apartment viewings. Japanese landlords do not usually handle the rental themselves and instead register their property with one or more agencies. So when you’re looking for a new apartment to move into, you start by looking through an agency’s listings, choose a few that look appealing, and then you go with the agent to visit the apartments before making a decision.
▼ This one-bedroom apartment is an eight-minute walk from Shibuya Station in downtown Tokyo.
— girls賃貸｜デート感覚で理想のお部屋探しを叶える (@GirlsRealestate) October 27, 2022
Girls Chintai’s “beautiful young women” angle is unique, but it’s appealing enough to keep them going for nearly two years now. In addition to Tokyo, they also manage apartments in the neighboring prefectures of Kanagawa, Saitama and Chiba.
Related: Chintai Girls
Source: Chintai Girls Going through otakomu
Pictures: PR time
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